Privacy Policy
Your privacy is important to us. This policy explains how PureVital Nature collects, uses, and protects your personal information when you visit our website or use our services.
Last updated: January 15, 2025
1. Information We Collect
Personal Information
We collect information you provide directly to us, such as when you:
- Create an account or profile on our website
- Place an order for our natural supplements or beauty products
- Subscribe to our newsletter or email updates
- Contact us through our contact form or customer service
- Participate in surveys, contests, or promotional activities
- Leave reviews or testimonials about our products
- Engage with our social media channels
This information may include:
- Name, email address, phone number, and mailing address
- Payment information (processed securely through encrypted channels)
- Date of birth and gender (for personalized product recommendations)
- Health-related information you choose to share for product recommendations
- Preferences and interests related to natural health and beauty
Automatically Collected Information
When you visit our website, we automatically collect certain information about your device and usage, including:
- IP address and geographic location data
- Browser type and version
- Operating system
- Pages viewed and time spent on our website
- Referring website and exit pages
- Click patterns and user interactions
- Device information (mobile, tablet, desktop)
Cookies and Tracking Technologies
We use cookies, web beacons, and similar tracking technologies to enhance your browsing experience. These include:
- Essential Cookies: Required for basic website functionality
- Analytics Cookies: Help us understand how visitors use our site
- Marketing Cookies: Used to deliver relevant advertisements
- Preference Cookies: Remember your settings and preferences
2. How We Use Your Information
We use the information we collect for various purposes, including:
Order Processing and Fulfillment
- Process and fulfill your product orders
- Send order confirmations and shipping notifications
- Handle returns, exchanges, and customer service requests
- Process payments securely through encrypted channels
Personalized Service
- Provide personalized product recommendations based on your preferences
- Customize your shopping experience and website content
- Send targeted health and beauty tips relevant to your interests
- Offer loyalty programs and exclusive member benefits
Communication
- Respond to your inquiries and provide customer support
- Send newsletters and promotional emails (with your consent)
- Notify you about new products, special offers, and company updates
- Send important account and security notifications
Business Operations
- Analyze website usage and improve our services
- Conduct market research and customer surveys
- Prevent fraud and enhance website security
- Comply with legal obligations and protect our rights
3. Information Sharing and Disclosure
We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as described in this policy. We may share your information in the following circumstances:
Service Providers
We work with trusted third-party service providers who help us operate our business:
- Payment processors for secure transaction handling
- Shipping companies for product delivery
- Email service providers for newsletters and communications
- Analytics providers for website optimization
- Customer service platforms for support management
Legal Requirements
We may disclose your information when required by law or to:
- Comply with legal processes, subpoenas, or court orders
- Protect our rights, property, or safety
- Prevent fraud or investigate potential violations
- Protect the rights and safety of our users
Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction. We will notify you of any such change in ownership or control of your personal information.
4. Data Security
We implement comprehensive security measures to protect your personal information:
Technical Safeguards
- SSL encryption for all data transmission
- Secure servers with regular security updates
- Multi-factor authentication for admin access
- Regular security audits and vulnerability assessments
- Encrypted data storage and backup systems
Operational Security
- Limited access to personal data on a need-to-know basis
- Employee training on data protection practices
- Incident response procedures for security breaches
- Regular monitoring for unauthorized access
- Secure disposal of data when no longer needed
Important Security Notice
While we strive to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we continuously update our security measures to protect your data.
5. Your Rights and Choices
You have several rights regarding your personal information:
Access and Portability
You can request access to the personal information we hold about you and obtain a copy of your data in a portable format.
Correction and Updates
You can update your personal information through your account settings or by contacting us directly to correct any inaccurate or incomplete data.
Deletion
You can request that we delete your personal information, subject to certain legal limitations and our retention policies.
Marketing Communications
You can opt out of marketing emails at any time by:
- Using the unsubscribe link in our emails
- Updating your preferences in your account settings
- Contacting us directly to opt out
Cookie Preferences
You can manage cookie preferences through your browser settings or our Cookie Policy page.
How to Exercise Your Rights
To exercise any of these rights, please contact us at [email protected] or call us at +44 20 7584 2920. We will respond to your request within 30 days.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this privacy policy, unless a longer retention period is required or permitted by law.
Retention Periods
- Account Information: Until you delete your account or request deletion
- Order Information: 7 years for tax and legal compliance purposes
- Marketing Data: Until you unsubscribe or request deletion
- Website Analytics: 26 months for aggregated usage statistics
- Customer Service Records: 3 years for quality assurance
After the retention period expires, we will securely delete or anonymize your personal information. If complete deletion is not possible due to technical limitations, we will securely store your information and isolate it from further use until deletion becomes possible.
7. International Data Transfers
PureVital Nature operates from the United Kingdom and may transfer your personal information to countries outside the UK for processing and storage. When we transfer your data internationally, we ensure appropriate safeguards are in place:
Transfer Safeguards
- Adequacy decisions by relevant authorities
- Standard contractual clauses approved by the European Commission
- Binding corporate rules for intra-group transfers
- Certification schemes and codes of conduct
- Other legally recognized transfer mechanisms
Our primary service providers are located in the UK, European Union, and United States, all of which have adequate data protection frameworks in place. We work only with providers who meet our strict security and privacy standards.
8. Children's Privacy
Our products and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information promptly.
Parental Guidance
If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately so we can delete the information and ensure no further data is collected.
For users aged 13-18, we require parental consent before collecting personal information. We encourage parents to supervise their children's online activities and to help enforce this Privacy Policy by instructing their children never to provide personal information without permission.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:
- Update the "Last updated" date at the top of this policy
- Notify you via email if the changes are significant
- Display a prominent notice on our website
- Provide a summary of key changes when appropriate
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our services after any modifications indicates your acceptance of the updated policy.
Stay Informed
We will notify you of any material changes to this policy through email or website notifications. Major changes may require your consent before taking effect.
10. Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
General Inquiries
Email:
[email protected]Phone:
+44 20 7584 2920Business Hours:
Mon-Fri: 9:00-17:30, Sat: 10:00-14:00
Company Address
PureVital Nature - Premium Natural Supplements & Beauty Ltd
142 King's Road
Chelsea, London SW3 4RP
United Kingdom
Data Protection Officer
For specific data protection inquiries, you can also contact our Data Protection Officer directly:
Email: [email protected]
Response Time: We aim to respond to all privacy-related inquiries within 30 days.
Additional Resources
For more information about privacy rights and data protection, you may also contact:
- UK Information Commissioner's Office (ICO): ico.org.uk
- European Data Protection Board: edpb.europa.eu
Additional Legal Documents
Please review our other important policies: